Triple-Peptide + Cactus Oasis Serum

Packaging and influencer kit design while at Youth to the People. The oasis serum core packaging was designed inline with the core pack strategy featuring a new glass color inspired by the ingredients. The influencer kit and additional artwork for the campaign was inspired by desert oasis’ and featured a pop up as well as a custom blown glass incense holder.


Creative Direction  Cameron Brocksen
Art Direction Kimmie Torgeson
Graphic Design Laura Moffitt
Packaging Design Laura Moffitt
Photography Drew Hazelhurst & Up Close Studio

Free To Dream 

Limited edition apparel drop designed while at Youth to the People. This set was inspired by the playfullness and fluidity of dreams. A combination of puff paint, flat screenprint, and embroidery was utilized for a unique textural experience. 

Creative Direction  Greg Gonzalez
Graphic Design Laura Moffitt
Project Management Keshia Liverpool
Apparel Production Elevated Concepts
Art Direction Kimmie Torgeson
Photography Drew Hazelhurst

Dream Apparel 2021

Limited edition apparel drop designed while at Youth to the People. This set was inspired by the playfullness and fluidity of dreams. A combination of puff paint, flat screenprint, and embroidery was utilized for a unique textural experience.

Creative Mastermind

Greg Gonzalez

Creative Direction

Cameron Brocksen

Project Management  

Keshia Liverpool

Apparel Production

Elevated Concepts

Art Direction

Kimmie Torgeson

Photography

Drew Hazelhurst

Models

Keshia Liverpool & Hannah Fernando

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ACW* Beats by Dre 2021

Designed in collaboration with Samuel Ross while at Beats by Dre. The ACW* Beats Studio3 Wireless headphones were inspired by the concrete “walls” society puts up around us — and the power of music to break them down. Beyond the hardware, the exterior box and debossed band are constructed with recycled fiber content to promote resource conservation and reduce waste.

Creative Direction  Heather Cox
Packaging Design Laura Moffitt
Creative Collaborator  Fernie Apodaca
Partner A_Cold_Wall*

NO LONGER AVAILABLE FOR PURCHASE

Mandelic Acid + Superfood Unity Exfoliant 2021

Packaging design and influencer kit design while at Youth to the People. The unity exfoliant packaging was designed inline with the core pack strategy featuring a new glass color inspired by the ingredients. The influencer kit and additional artwork for the campaign was inspired by the unity of street art.

Creative Direction  Cameron Brocksen
Art Direction Kimmie Torgeson
Graphic Design Laura Moffitt
Packaging Design Laura Moffitt
Photography Drew Hazelhurst & Up Close Studio

︎ PURCHASE