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Triple-Peptide + Cactus Oasis Serum


Packaging and influencer kit design while at Youth to the People. The oasis serum core packaging was designed inline with the core pack strategy featuring a new glass color inspired by the ingredients. The influencer kit and additional artwork for the campaign was inspired by desert oasis’ and featured a pop up as well as a custom blown glass incense holder.


Creative Direction  Cameron Brocksen
Art Direction Kimmie Torgeson
Graphic Design Laura Moffitt
Packaging Design Laura Moffitt
Photography Drew Hazelhurst & Up Close Studio



Free To Dream 


Limited edition apparel drop designed while at Youth to the People. This set was inspired by the playfullness and fluidity of dreams. A combination of puff paint, flat screenprint, and embroidery was utilized for a unique textural experience. 


Creative Direction  Greg Gonzalez
Graphic Design Laura Moffitt
Project Management Keshia Liverpool
Apparel Production Elevated Concepts
Art Direction Kimmie Torgeson
Photography Drew Hazelhurst



Dream Apparel 2021

Limited edition apparel drop designed while at Youth to the People. This set was inspired by the playfullness and fluidity of dreams. A combination of puff paint, flat screenprint, and embroidery was utilized for a unique textural experience.


Creative Mastermind

Greg Gonzalez


Creative Direction

Cameron Brocksen


Project Management  

Keshia Liverpool


Apparel Production

Elevated Concepts


Art Direction

Kimmie Torgeson


Photography

Drew Hazelhurst


Models

Keshia Liverpool & Hannah Fernando


︎ PURCHASE




ACW* Beats by Dre 2021

Designed in collaboration with Samuel Ross while at Beats by Dre. The ACW* Beats Studio3 Wireless headphones were inspired by the concrete “walls” society puts up around us — and the power of music to break them down. Beyond the hardware, the exterior box and debossed band are constructed with recycled fiber content to promote resource conservation and reduce waste.

Creative Direction  Heather Cox
Packaging Design Laura Moffitt
Creative Collaborator  Fernie Apodaca
Partner A_Cold_Wall*

NO LONGER AVAILABLE FOR PURCHASE




Mandelic Acid + Superfood Unity Exfoliant 2021


Packaging design and influencer kit design while at Youth to the People. The unity exfoliant packaging was designed inline with the core pack strategy featuring a new glass color inspired by the ingredients. The influencer kit and additional artwork for the campaign was inspired by the unity of street art.

Creative Direction  Cameron Brocksen
Art Direction Kimmie Torgeson
Graphic Design Laura Moffitt
Packaging Design Laura Moffitt
Photography Drew Hazelhurst & Up Close Studio

︎ PURCHASE


LMOFFITT ︎︎︎ DESIGN DIRECTOR  BRINGING BRANDS TO LIFE ACROSS ALL MEDIUMS.
©MMXXI